As part of the OPENTUNITY project, Reduxi, a brand of Amibit, is working to make electricity smarter, greener, and more accessible for users across Europe. Based in Slovenia, Reduxi brings expertise in AI-driven Energy Management Systems (EMS), enabling households and businesses to take a more active role in the evolving energy landscape.

Within OPENTUNITY, Reduxi plays a key role in the Slovenian pilot, contributing to the design and deployment of user-centric energy solutions. Their main focus lies in understanding how end users interact with energy today, how ready they are to embrace change, and what kind of tools and support they need to join the energy transition.

From Insights to Action: A Three-Phase Engagement Strategy

To bring users into the center of the energy transition, Reduxi, in collaboration with the University of Ljubljana, Joanneum Research, and ETRA, has launched a structured three-phase engagement process for the Slovenian pilot site:

• Phase 1 – Listening to Users:
  A targeted survey was conducted to gather data on citizens’ energy behaviors, cost perceptions, and familiarity with EMS technologies.
• Phase 2 – Supporting Engagement:
  Interested participants are now being equipped with Reduxi EMS devices, enabling real-time monitoring and personalized energy solutions.
• Phase 3 – Deepening the Connection:
  The project will move forward with NILM (Non-Intrusive Load Monitoring) integration and collect feedback to evaluate Reduxi’s service models and user satisfaction.

What the Survey Revealed: Key Takeaways

The survey, conducted between May 7 and June 2, 2025, received 62 responses (52 complete), primarily from Slovenian households. The findings highlight several important trends that are already shaping the pilot’s next steps:

Energy Costs Matter—But Aren’t (Yet) a Crisis:
While 70% of users expect prices to rise, only 28% say they are very concerned, suggesting that electricity still takes up a manageable part of most household budgets.

• Users Are Ready for Smarter Tools:
  Interest in Energy Management Systems was strong, with 65% of participants expressing enthusiasm, rising to 74% among those with higher consumption or large appliances.

• NILM Sparks High Interest:
  The idea of real-time appliance-level monitoring proved especially attractive, pointing to a clear demand for tools that give users more visibility and control.
• Informed Citizens, Engaged Citizens:
  Over 60% were aware of the upcoming Slovenian Electrical Network Act, demonstrating that energy policy awareness is high when it directly affects costs or choices.

What Comes Next for the Slovenian Pilot

Building on these insights, Reduxi and the pilot partners are moving into the deployment and testing phase:

• 🔧 EMS installations at selected sites are already underway.
• 🧠 NILM technologies will be integrated to enhance monitoring and consumer feedback.
• 📊 New business models tailored to user behavior and needs will be piloted and evaluated.

These steps aim to translate awareness into action, helping citizens not only understand energy transition but actively participate in it, while reducing their bills and environmental impact.

Why This Matters for OPENTUNITY

This work is a core part of OPENTUNITY’s mission to build an open, intelligent, and user-driven energy system. By placing users at the heart of the design process, the Slovenian pilot demonstrates how smart technology, tailored communication, and trust-based engagement can unlock real change.

Reduxi’s efforts are showing that citizen engagement isn’t just about information, it’s about interaction. And that’s exactly how OPENTUNITY plans to drive a fair and inclusive energy transition.